Tuesday, July 3, 2018

20 Fun Social Media Marketing Ideas to Spice up your Social Media Marketing

Most of us are on Social Media. Knowingly and unknowingly every time we post something on social media,
we build our brand. Social Media has become an indispensable part of life. It keeps us connected with our close
friends. You never know when you are going to become popular. In fact, social media is the best platform to
show your talents, build your brand, promote your business, etc. There are various ways by which you can use
your Social Media Platforms. In this article we are offering you 20 Fun Social Media Marketing Ideas to Spice
up your Social Media Marketing.
1. Giveaway contests: One of the simple ways to promote your business is to start the contests related to
your business on Social Media Account. You can start quizzes related to your business. You can post your
product offering and ask your follower to write the product name and why do they like it. You can ask the
people to go through company website and ask quizzes related to that page. It will bring traffic to your
websites, and they will know about your business. You can give reward to the winner as well as top
10 participants. This will create the word of mouth related to your business.
2. Tag Customers: Most of the time we keep talking about employee satisfaction, employee motivation
but we hardly think about customer recognition that brings the business to us. You can simply tag your
customer who does maximum transactions with you in the month. It is a simple yet powerful way to c
reate the strong bond between the customer and company. Give them some rewards and recognition.
This will not only increase your customer loyalty but also give them a feeling of excitement and joy.
They will feel great to be the brand of your business.
3. Post behind scene photos: The finished product or services are the result of continuous working of
your people in the organization. The customer feel more attached to your business when they see photos
behind the scene. They want to part of it. For example in an entertainment industry, people love watching
their actors performing behind the scene. When you post pictures of your organization work space where
work is done it removes the wall between you and the customer. It brings transparency and builds trust
between you and your customer.
4. Use reactions: Today, you can get lots of inputs related to your product idea freely on Social Media
Account. You can know where your product idea is right or not. You do not need to even spend money.
Just post idea related to your product with small video about it and checks reactions of people. People will
give their reactions as love, Haha, Wow, Sad, Angry on Facebook. This will help you to identify how many
people love your product or creativity. For people it is fun to give their response, but you are getting ideas,
comments which are difficult to get when you ask them to do so. Remember the days when company
people ask for their product reviews on paper. Most of the people avoid it but today on Social Media you
get quick and awesome response. Just make it a fun.
5. Use more Emoticons: People remember experiences, symbols. Most of us are getting easily attached to
feelings. So always prefer to use more and more Emoticons and fewer words. It is easy to touch the chord
of feeling than explaining them through words. They are simple, fun and yet effective enough to create the
sense of attachment with your brand. People love simple things. Simple things are tough to create, but they
are most impressive.
6. Create how to video: Creating how to video is the best way to promote your products to your existing
as well as the prospective customer. An entertaining animated video will skyrocket your business. Always
push your content team to produce an awesome video content of How to series on your product offers.
There are multiple benefits of this strategy. If the video is fun and entertaining, it will build the company
brand name. Besides this, your existing customer will find it easy to use your products. This will create
brand loyalty.
7. Run a poll among your audience: When you build a large follower on Social Media Account, you can
take help of them to taste the preference of your existing customer. Suppose you have an ice-cream company
and you offer three varieties of ice-cream. They are Strawberry, Vanilla and Butterscotch. You can simply
run a poll to know which tastes are preferred most. This will help to make pre-assessment and produce
the product as per customer demand. There is no point in producing vanilla and strawberry both 50%
when75% people prefer Strawberry.
8. Create a Facebook live or Instagram live: Whenever you are launching a new product or making
promotions of your products, go live on Facebook and Instagram. It is simple yet most impressive way
to make your brand presence felt in the world. Going live is a kind of event promotion strategy and your
follower will love to be part of it. Just think of creating an awesome memorable event whenever you go
live on social Media Account. It should be something that engages them or entertain them.
9. Repurpose content like blogs and videos: The social media account is a good strategy to move your
audience to your blogs and videos. You can post something funny if they like it they will love to share it.
Besides this, you can give link below it to your blogs, websites and videos. If they like your one piece of
content or video they will love to read other piece of content posted on your blogs and videos.
10. Jump on trending topics: If you are on Social Media always keep yourself abreast with latest trending
topics. It is very essential that you aligned your business marketing communication as per the current
development. Amul has utilized this opportunity very well. You will always find Amul advertisements
on their social media account related to the current development happenings in the world.
This is simple yet impressive.
11. Use hashtags: Use hashtags campaigns to promote your business. Hashtags is powerful way to
promote your products to the customer. Hashtags are created to promote awareness about any issues
of importance. Always search current trending hashtags related to your business. You can create an
entertaining video related to the Hashtags campaign. Hashtags campaign has a wide reach and presence
among the people.
12. Share tips: You can share cool tips on social media accounts. Everyday people are
having the problem in some way or the other. You can offer them solutions on Social Media
by giving tips in your area of expertise. It might help you to build a potential business for your
customer. It will also increase the number of followers on your Social Media Account.
13. Throwback on Thursday: Throwback on Thursday is one of the most impressive ways to make
your brand presence felt among your followers. Throwback on Thursday simply means to tell about your
past to your follower. You can recreate a memory of the past through videos, posts and share it on social
media platform. Post the photos of your business humble beginnings, your struggle moments. This will
inspire your followers and create a positive image of your business.
14. Post Video testimonials/Give customers the spotlights: If you want to expand your business, you
need to give testimonials of your products and services to your prospective customer. Testimonials on
social media account are more authentic and trustworthy. Anyone can verify into the originality of your
claim related to your product offerings. They will love to hear your product reviews from the
existing customer. Creating trust is the most important aspects of the business. If your customer happily
says something positive about your product that too on your social media account there is nothing bigger
than this. So, always post video testimonials from the customer related to product offerings.
15. Post Infographics: Infographics is the best way to explain lots of details in condensed form.
Infographics are the visual representation of information. It is one of the best medium to communicate
your product benefits to the customer. Infographics are eye-catching and persuasive. They are informative,
fun and attractive. They bring lots of traffic and shared a lot. People find infographics easy to read and
remember. You can easily track and analyze the infographics. They are perfectly suitable for SEO.
16. Host Ask Me Anything Series: Ask me anything is currently trending and most trustworthy way to
promote your business. People get an opportunity to interact with the owner of the business. This gives the
follower an opportunity to hear from the horse’s mouth. It will build confidence among your customers.
Just try to keep your conversation engaging, give it a personal touch and try to create a memorable
experience. It will be memorable only when you offer your product as a solution to their problem.
Do not hard sell but encourage them to use it even free of cost. If your product has quality then, it will
be surely start trending and will be love by the people.
17. Host a social media takeover: You can once in a month hand over your social media account to your
loyal customer. It is a perfect way to generate interest and create the word of mouth of your business.
They can post anything creative from their side on your business social media account. It will be fun
filled and enjoyable for
them. You can allow them to tag their friends, family member. This will lead to wide reach of your
product and business.
18. Create a daily weekly monthly series: One of the most engaging ways to connect with your
customer is to create a daily, weekly or monthly series related to your product. It will be fun and engaging.
Your customer will love to watch new series on their scheduled time. You can create an awesome series
of launching the new product, describing its features, etc. You can tell about stories of company social work
to your employees, customer. It is an innovative way to tell your customer about the company’s mission, goals and
objectives.
19. Reply to engage Fan Tweets: When you post something on social media, your followers will re
tweet to it. You can create large thread of messages by re-tweeting on your fan post. Addressing to
Fan Tweets is a simple way to engage with your customers. It will build your online presence.
20. Tag Influential Account in your Photos: LinkedIn, Twitter has introduced Influencer. You can
Leverage their account to reach to out to your prospective customer. It is easy but most effective
way to make your brand presence felt online. You will get an opportunity to interact with the wider
audience. If any influencer is impressed by your business ideas then, they will love to promote your
business and ideas to their followers. They may even become interested in your business and guide your
business. Their follower will love to use your product and services. So try to find influential account related
to your business. Whenever you post, something tags their account and requests their opinion.

Social Media Marketing is one of the cheapest but most effective medium of communication today.
You can build your reputation effectively with Social Media. This is the most successful and cost- effective
strategy of marketing. The best thing about Social Media Marketing is fun. The process is simple, fun-loving
and your team will love to your share your company successes to people. The best thing about social media is
that you can reach millions of people within minutes. Your brand can get maximum recognition and popularity.
You just need to create an innovative, funny and interesting post that strikes with the people emotions and need.
You can create most recognizable brand within few months with the minimum investment by adopting these 20
Fun Social Media Marketing strategies.

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